The Future of Food and Beverage Forum

12th - 13th May 2026

Amsterdam, Netherlands

Balancing production, food security, and sustainability: How to place farmers at the heart of agricultural policy

Plenary
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In February 2025, the European Commission unveiled their Vision for Agriculture and Food. The vision pledged to recentre farmers and rebuild trust across the supply chain. The current European Commission, led by Ursula von der Leyen, will serve until 2029 and has a clear runway for implementation. But given the recent uncertainty, controversy and stop-start nature of food and ag policy, can we finally align and reach consensus?

In this session, we’ll take a reality check from farm to fork. Our panellists will discuss and debate:

• Progress update: How far is the EC’s long-term vision translating to real world impact now?
• Bridging the gap: What needs to change to ensure a more robust, resilient and competitive European market for food production?
• Incentives, investment and regulation: How we can better align to strengthen resilience from farm to fork
• On-the-ground realities: How are current policies sustaining farmer livelihoods and encouraging the next generation?

Plenary

What to expect from this type of session...

Main stage sessions, but not as you know them. Because we’re off-the-record, leading experts can speak candidly about their experience with what works, and what doesn’t. At least half the session is dedicated to audience insights and questions to ensure we tackle the big issues head on.

Materials and files

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Day 1

Tuesday 12th May 2026

Time
Session title
Session theme
Session type
9:20am - 10:05am
The consumer is king: How consumer demand is connecting strategy around health, nutrition, and sustainability 
Nomad Foods | Asahi Group Holdings | Ahold Delhaize | Mondelēz International
Plenary
10:25am - 11:00am
11:00am - 11:45am
Plenary
12:00pm - 12:45pm
Plenary
12:45pm - 1:45pm
1:45pm - 2:30pm
2:30pm - 3:15pm
3:15pm - 3:45pm
3:45pm - 4:30pm
4:30pm - 5:15pm
5:15pm - 6:15pm
Day 2

Wednesday 13th May 2026