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Mireia Vilalta Rius

EU R&I Packaging Sustainability Leader

Danone

Mireia Vilalta is an Industrial Design Engineer with over 25 years of expertise in packaging innovation across FMCG, pharmaceutical, and certification environments. For the past 15 years at Danone’s European R&D team, she has led the transformation of major product categories toward circularity and decarbonization, driving the R&D sustainable by design packaging agenda.

Mireia Vilalta Rius's sessionsView full agenda

Day 1

Tuesday 10th March 2026

Time

Session title

Session type

09:00 - 09:20

Breakthrough by design: How R&D innovation and cross-functional collaboration turn challenges into business opportunities

pladis Global

Plenary

09:20 - 10:05

The PPWR implementation playbook: Is the effort going to be worth it?

ImpactBuying | Danone | Korozo Group

Plenary

10:05 - 10:45

Right-sizing packaging sustainability: Why performance is still king

Avery Dennison | Reckitt | Tosca | Canopy

Plenary

10:45 - 11:15

Break

11:15 - 12:00

The flexible problem: Are there really sustainable solutions for flexible packaging?

LyondellBasell | Mondelēz International | CEFLEX | The Consumer Good Forum

Plenary

12:00 - 12:30

It’s not a silver bullet: What is recycling’s evolving, realistic role?

McDonald's | Plastics Recyclers Europe

Plenary

12:30 - 13:30

13:30 - 14:30

14:30 - 15:00

15:00 - 16:00

16:00 - 16:30

The path to scale: From innovation theatre to operational success

Brambles | pladis Global

16:30 - 17:30

Networking drinks

Day 2

Wednesday 11th March 2026

Time

Session title

Session type

09:00 - 09:40

Targets and regulations: What does it take to move from good intention to effective implementation?

Heineken | Bayer | Ellen MacArthur Foundation

Plenary

09:40 - 10:30

The circular conundrum: Can regulation drive better practices?

Dow | United Nations Environment Programme | Tomra

Plenary

10:30 - 11:00

Break

11:00 - 12:00

Reuse at retail scale: Cross-border lessons for interoperable reuse systems

TerraCycle | Brambles | Fost Plus | Foodstuffs New Zealand | New European Reuse Alliance

Plenary

12:00 - 12:40

Waste pollution and climate action: Innovation across net zero and zero waste

Vioneo | Merck Life Science | Asahi Europe & International

Plenary

12:40 - 13:40

Lunch

13:40 - 15:10

Roundtables

15:10 - 15:25

What’s next for packaging sustainability? Roundtables wrap-up and key takeaways

Plenary

Contact

For any questions on this event, please contact:

Lia Da Giau

Project Manager

Contact Lia

Emma Goodyer

Business Development Representative

Contact Emma

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