Circularity in packaging: How can we get beyond ‘circular-ish’ to real impact at scale?
Sustainable Packaging Innovation Forum
6th - 7th May 2025 - Amsterdam
Circularity in packaging: How can we get beyond ‘circular-ish’ to real impact at scale?
09:20
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10:05
It has been estimated that 95% of the value of packaging materials is lost across the supply chain and in post-consumer life. That amounts to $80-120 billion every year getting lost in the linear economy. To transition to a circular system is not only an environmentally conscious decision. It is also a strategic one.
In this session, we will take a pragmatic look at the path to circularity in packaging. We’ll assess the key barriers to implementation, but also highlight the solutions that already exist and the steps we can take to decouple growth from virgin resource use.
The opportunities and challenges in adopting circular business models: Case studies of what's worked, and what hasn't
How material and business innovation can deliver real, measurable impact
How to adopt and embed circular design principles across the business
Best practice to engage to entire value chain and ensure suppliers can play their part in closing the loop
Katrin Zeiler
CHEP
Senior Director Zero Waste World, Customer Innovation & Solutions Europe
Jeremy Blake
Berry Global
Director of Circular Economy
Dave Lütkenhaus
Diageo
Global Sustainability & Innovation Director
Get in touch
For any questions on the conference, please contact:
For more information and to inquire, please contact: Gabriela Cuison Business Development Manager [email protected]
Join Us For
In-depth guidance from industry leaders on how to effectively implement policies.
Networking with key stakeholders, including NGOs, business, government and supply chain actors.
An entirely off-the-record discussion that encourages open and honest disclosure from speakers and genuine participation from the audience.
Sign up
Registration for the Sustainable Packaging Innovation Forum is currently open. To sign up, you can do so online here, or get in touch directly for details of group discounts.