If you buy clothes with a label promising more sustainable cotton, what does that promise really mean, and what does it look like as you go through the most difficult-to-track part of the supply chain? We look at the work of CottonConnect, whose mission has led it to solve what many believed to be an insoluble problem.
Dive into the heart of India's cotton fields where a transformation is underway. In this revealing documentary, we explore the shift towards regenerative agriculture in the cotton industry, and ask if it’s a change that can work for smallholder farmers. How can these sustainable practices not only improve the soil and increase farmers' yields but also promise a more ethical and transparent supply chain from soil to shirt? And can the progress being made be defended against the negative impact of climate change?