Adele Gingell is Head of Positive Impact at Finisterre, where she leads the brand’s impact strategy and guides initiatives that respond to evolving environmental and social challenges in the outdoor apparel industry.
With deep experience across the industry, Adele has navigated the complexities of materials, supply chains, ethical sourcing, and environmental impact. She has successfully led Finisterre’s B Corp recertifications, using them as a platform to strengthen standards and embed lasting change.
Under her leadership, the brand has launched resale and take-back partnerships, accelerated circular business models, and advanced ambitious impact goals – all while fostering meaningful community engagement. Adele brings together commercial understanding and purpose-led strategy, influencing peers across the sector to drive higher standards of positive impact.
