The global second-hand market is widely reported to be booming, outpacing the overall global apparel market 3x (ThreadUp) and resale is often presented as the most viable circular model, delivering both revenue and engagement.
But does it actually reduce production, or simply shift how people buy? A recent Nature study argues the latter. Affordability, not sustainability, is still the main reason people buy second-hand (BCG).
The key challenge now is identifying credible proof points of impact. How do we measure whether resale is truly displacing new production, and can this be tracked in a meaningful way? Without clear evidence, there is a risk the industry is overestimating its progress.
What to expect from this type of session...
A structured debate where you may be asked to argue against your beliefs. We split the room into two and you are allocated your side of the debate – like it or not! A format that can place you in someone else’s shoes, encourages open thinking and is a lot of fun.
