- With generic terms such as “eco-friendly” banned and labels requiring certification or public authority backing, which claims have held up and what additional red flags are emerging?
- A 2026 study finds 85% of consumers are concerned about sustainability, up from 79% last year with extreme weather events driving awareness. How can brands keep communicating progress through specific, substantiated claims?
- How can point-of-sale information on durability and reparability build trust and set products apart?
Compliance
What to expect from this type of session...
Breakout
What to expect from this type of session...
These focused, problem-solving sessions tackle critical business challenges and provide clear and practical outputs.
