Currently, the proposed changes to food policy in the US could reshape how food is produced, marketed, and regulated. There is an accelerating wave of support for regenerative farming, climate smart agriculture, domestic biofuel integration, and a stronger link between agricultural production and national nutrition goals.
Supporters argue that this is a needed overhaul to align policy with rising health costs, accelerate innovation, and reward companies and producers already moving toward cleaner labels, regenerative value chains and healthier portfolios.
However, critics warn of higher operating costs, burdensome reformulation requirements, restrictions to marketing freedom, and supply-chain volatility, especially for categories built around
legacy formulations. There’s also uncertainty over whether consumer behaviour will shift as quickly as policymakers expect.
So how do we transition an entire food system incrementally, without destabilising supply chains or farmer livelihoods?
This session breaks down what these new food policies are proposing. And what it means commercially for the food system:
- How can manufacturers, farmers, retailers and producers prepare given uncertainty and constantly evolving standards
- What a nutrition-first policy framework means for crop choices, ingredient sourcing, and product portfolios
- Where new policies create strategic opportunity. And where it creates commercial exposure
- What will be the practical implications for sourcing, contracting, quality standards and farmer engagement?
What to expect from this type of session...
Main stage sessions, but not as you know them. Because we’re off-the-record, leading experts can speak candidly about their experience with what works, and what doesn’t. At least half the session is dedicated to audience insights and questions to ensure we tackle the big issues head on.
