The linear ‘take-make-waste’ model is deeply embedded across the value chain, especially within design teams. Success is still largely measured by low cost per unit and meeting functional or product standards, while the environmental footprint of fibres, production impacts, and end-of-life outcomes have long been treated as external factors — until the arrival of the ESPR.
With new regulation now expecting products to reduce impact, improve durability and recyclability, and still satisfy customers at an accessible price point, how can we support our design teams to deliver on all fronts?
- Internal governance and upskilling: how do we reset preconditioned ways of thinking and reprioritise?
- Budget and investment: which department does the funding come from to support preferred practices and verify their effectiveness?
- Design trade-offs: what happens when efforts to make products more durable undermine their recyclability?
What to expect from this type of session...
Main stage sessions, but not as you know them. Because we’re off-the-record, leading experts can speak candidly about their experience with what works, and what doesn’t. At least half the session is dedicated to audience insights and questions to ensure we tackle the big issues head on.
