Sustainability pays: Practical insights into the ROI of sustainable fashion
14:30 - 15:30
In this closing session, we will tackle the holy grail in sustainability – ROI.
In recent year’s various brands have launched clothing collections which have been marketed based on their sustainability credentials. These haven’t been niche or small scale, but mainstream and promoted as such. And they have performed. There are a host of other fashion brands whose entire business models are built on the foundations of sustainability.
As sustainability becomes more engrained in purchasing decisions, there is a huge opportunity for fashion brands to deliver on social and environment sustainability AND the bottom line - as long as the numbers stack up.
This session will highlight how a range of companies have adopted ‘sustainability’ into their product messaging and look at the hard figures behind the return.