Alfred Vernis
Inditex
Sustainability Academic Director
Breaking down barriers: What are brands doing to get beyond pilot schemes and establish circularity as mainstream?
09:00
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10:00
Circularity has taken center stage in sustainable fashion within the past few years. Numerous brands have diligently been attempting to incorporate it into their practices with various success.
However, fast fashion is big business. An industry now worth $1.2 trillion has largely benefited from a take-make-dispose economy. Most projects are difficult to build beyond pilot schemes and there are multiple barriers to establishing circularity as mainstream within operations.
In this session we will look to answer questions such as:
- Are these new models even viable at the scale that is required for wholesale change?
- What are the best ways to align internally to ensure different departments are on board with shifting business models?
- What have leading brands done to implement circularity effectively within their operations?
Gwen Cunningham
Circle Economy
Program Lead, Circle Textiles Program